Usability benefits
The following is a list of sites and articles we hope you will find useful when trying to convince management or your clients about the value of usability.
| Title | Author / Company | Comment |
|---|---|---|
| The $300 Million Button | Jared Spool | Interesting story discussing how a relatively small investment in user experience led to an additional $300million in annual sales. |
| The ROI of User Experience | Dr. Susan Weinschenk | Excellent animated video summarising the benefits of user experience design. |
| The business case for usability | UsabilityNet | The business case for usability - includes lots of great examples. |
| Return on Investment for Usability | Jakob Nielsen | From Jakob Nielsen's Alertbox. |
| Usability for $200 | Jakob Nielsen | Shows how everyone can afford usability. |
| Usability Is Next to Profitability 4 Dec 2002 | BusinessWeek Online | News article about the importance of usability. |
